The Sales Interview - 6 Steps to Sell Yourself Effectively

February 23rd, 2008 by Randy Nichols

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The current job market is tough! In the sales interview you have to sell yourself better than the next candidate to get the job offer.

Remember that the job interview is a sales situation. You are the product and the interview should be approached in the same way a sales professional prepares for a sales meeting. Here are six steps to take to win the job offer in your sales interview.

Find out as much as possible about the employer

An experienced sales person would make sure to have extensive knowledge of the client. The more prepared you are for the job interview the greater your chance of success. Research the company online, drop by before the interview and pick up company brochures and reports, research the type of sales work involved, find out about their competitors.

Listen closely

Just as a sales professional listens carefully to understand the client’s needs, so must the candidate in the sales interview. Active listening is an essential skill in sales, show the interviewer what a good listener you are. Find out what the interviewer is looking for in the right candidate and then demonstrate how you meet those needs.

Establish rapport

Making a connection with the interviewer quickly is essential to success in the sales interview. You need to be able to assess the right approach to the particular interviewer and adjust your own approach accordingly. Mirror the interviewer, his style, tone and body language.

Ask the right questions

Your research will help you to prepare the most valuable questions to ask in the interview. Ask questions that further uncover the company and job needs so that you can reinforce why you are the right candidate and sell yourself effectively. Prepare and take with you a number of good questions that you can choose from in the interview situation.

Present Read the rest of this entry »

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Selling For A Diagnostic Pharmaceutical Company - Why You Should Consider

February 21st, 2008 by Randy Nichols

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If you’ve been selling for a Pharmaceutical Company, selling ‘pharma’ products like medication or ‘Over The Counter’ products like vitamins, then I’m going to give a few points for you to consider and they’re about selling for Diagnostic Pharmaceutical company.

Basically I’m going to answer the question ‘why consider a sales job at a Diagnostic Pharma company?’.

Why?

For more than a decade, I’ve been promoting Pharmaceutical products to Cardio Vascular market, Anti-Infective market, Pain Relief market and Anti-depressive market. For the past 3 years or so, I have been managing a group of sales rep promoting Pharma products. All I’m saying here is that: I know something about Pharmaceutical Industry and selling its product but I’ve notice something else.

I notice a gradual and shifting trend of selling Pharma products and it’s moving towards patients’ self-administration and self care.

So what’s the implication?

As a part of healthcare provider, a Pharmaceutical Company may find its role in helping the end-users (the patients) in facilitating the self-care process by means of self-monitoring. A simple observation to one of the largest online marketplace - Amazon.com - clearly shows that one of the top selling healthcare items is Blood Pressure monitor.

Now, here’s the part where a Pharma Sales Rep or anyone who’s interested to sell Pharma products comes in and possibly makes a successful career out of it: position him or herself in a Diagnostic Pharmaceutical Company and be the in the front-line promoting those products.

With the growing market intention to move towards self-care, there’s a huge earning potential from positioning oneself in the right company, in front of the right market.

If you’re selling Pharma products, here are a few points why you might want to consider selling Diagnostic prod Read the rest of this entry »

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